Brand Identity – Numata

As the in-house graphic designer for a global IT company Numata, I led a comprehensive rebranding project, which included designing a new logo, selecting a fresh color palette, establishing a cohesive brand identity, and creating a redesigned website. The objective was to modernize the company’s image, align it with its evolving goals, and captivate existing and potential clients. Through thoughtful logo design, careful color selection, and consistent brand elements, we successfully revitalized the company’s identity. The visually captivating website showcased the revamped brand, effectively communicating its services and global reach.

For this project I collaborated closely with a web development company throughout the project. This partnership enabled us to transform my vision into a tangible digital reality.

To make a powerful debut of the brand, we teamed up with a renowned video and animation studio. This collaboration was instrumental in giving life to the new brand. The resulting video not only introduces Numata as a company but also effectively communicates its core values, all while demonstrating how the fresh brand identity seamlessly integrates everything.